You can ready article after article about changes in advertising and about creating valuable and long-term value customers through inbound marketing. But has anyone really explained why inbound marketing is currently so popular? And why it is considered so effective?
We try to give a considered option here...
Topics: e-commerce
For some, Magento is seen as the e-commerce platform of choice for B2C e-commerce websites. However, there has been some concerns from time to time that Magento isn't appropriate for a B2B online ordering system. We would like to put that right.
Topics: e-commerce
If you are going to make social media activity into something that delivers leads on a regular basis, then you will have to increase your social reach and have lots of people follow you. Essentially, it is becoming more active on social media to increase awareness of e-commerce site. But, more than that (and I personally know someone who has bought a huge amount of Facebook followers who are worthless), you need to focus and attract the right followers.
Topics: e-commerce
While Inbound marketing) is now being discussed and promoted, possibly are more important topic - especially for e-commerce businesses - is context marketing.
Topics: e-commerce
SAP Business One is one of the best SME ERP systems avaiable for use in e-commerce sites but it does not come cheap. This is not a system for smaller, entry-level online stores. But it is a fantastic choice for medium-sized online sales organisations.
Topics: e-commerce
Topics: e-commerce
You are at the point of choosing an e-commerce platform. What are the questions you need to ask yourself before buying? Do you want to go cheap and cheerful? Or do you go for something a bit more functional right away?
The answer to this is partly to do with your ambitions, your budget and growth plans.
Topics: e-commerce
